Sheila Thorne, President and CEO, Multicultural Healthcare Marketing Group
Recognized as one of the nation’s leading experts in multicultural healthcare marketing, Sheila Thorne has spent over 20 years designing and implementing marketing communications, cross-cultural health education, diversity, and cultural competency training initiatives and campaigns for diverse populations and the healthcare professionals who treat them. A former senior executive in five of the most preeminent health marketing communications companies in the country, Sheila now heads up her own firm of multicultural, multilingual marketing professionals, health educators and trainers.
Born in the South Bronx and a former high school teacher of foreign languages, Sheila has spent her career working for the public and private sectors of the healthcare industry in the fields of strategic planning, professional and patient advocacy, health policy, commercial and social marketing, and community relations with a focus on the health and healthcare of racially, ethnically and linguistically diverse populations. She has worked on behalf of the top 50 pharmaceutical, biotech and medical device companies throughout the United States and for five years worked on their behalf in Western Europe and Latin America across a wide range of therapeutic categories.
She is a much sought after keynote speaker and workshop leader and her work has included facilitation of numerous health forums for hospitals, local, state and Federal health agencies, voluntary health associations, professional medical societies, ethnic medical societies, medical teaching institutions, Congressional Black and Hispanic Caucuses, National Black Caucus of State Legislators, National Association of Latino Elected Officials, Asian Pacific Islander American Health Forum, Summit Health Coalition and the Indian Health Service.
Committed to her community and to the elimination of racial and ethnic health disparities, Sheila is past president of the Coalition of 100 Black Women Manhattan Chapter; past chair of the Health Committee of the National Council of Negro Women Bronx Chapter; past president of the Black Public Relations Society of Greater New York; past member of the Board of Trustees of the Northern New Jersey Chapter of the Leukemia and Lymphoma Society, a past board member of two New York City hospitals and sat on the Dean’s Advisory Council of the University of Medicine & Dentistry of New Jersey. For many years, Sheila has also enjoyed working with the National Medical Association, National Black Nurses Association, National Hispanic Medical Association, National Association of Hispanic Nurses Associations and numerous ethnic medical and nursing societies.
Sheila was awarded the title of “Distinguished Professor” by the National Black Alcoholism and Addictions Institute developed in collaboration with Morehouse School of Medicine. She is the recipient of the National Black Leadership Initiative on Cancer “Unsung Heroes” Award for her innovative marketing strategies to reach communities of color and the proud recipient of the prestigious NAACP Freedom Fund Award for her efforts to secure quality healthcare for all, especially the underserved.
Sheila is published in Pharmaceutical Executive, PharmaVoice, Medical, Marketing & Media, HealthLeaders.com and the Journal of Multicultural Medicine.